Duram Cement Primer White Group

Duram Cement Primer is a high-quality, water-based primer specifically formulated to seal and stabilize cementitious surfaces. Engineered to provide a consistent, high-grip foundation, it ensures that your final topcoat—whether acrylic or enamel—adheres perfectly and retains its true color over time.

Key Performance Features

• Excellent Sealing Properties: Effectively seals porous surfaces like new plaster, concrete, and brick, preventing the topcoat from soaking in unevenly.
• Alkali Resistant: Formulated to withstand the high pH levels often found in new masonry, protecting the final paint film from “burning” or chalking.
• Superior Adhesion Promoter: Creates a rugged, etched surface that provides a powerful mechanical bond for both interior and exterior topcoats.
• High-Hide White Finish: Provides a clean, opaque white base that makes it easier to achieve full color coverage with fewer topcoats, especially when moving from dark to light colors.

Ideal Applications

• New Plaster & Concrete: The critical first step for freshly cured walls, ceilings, and columns.
• Porous Brickwork: Ideal for stabilizing face bricks or cement bricks before painting.
• Fiber-Cement: Excellent for priming Nutec boards, fascia boards, and ceiling panels.
• Interior & Exterior: Versatile enough for use on any masonry surface around the home or office.

Product Benefits

• Quick Drying: Touch-dry in approximately 30 to 60 minutes, allowing for a productive workflow.
• Water-Based Convenience: Low odor and easy cleanup with soapy water, making it ideal for indoor projects.
• Cost-Effective: By sealing the surface properly, it reduces the amount of expensive topcoat paint required to finish the job.

Pro Tip: For new plaster, ensure the wall has cured for at least 28 days before priming. If the plaster is “friable” or powdery, consider using a specialized bonding liquid or plaster primer first to stabilize the surface.